The renewal builds on a decade of collaboration, following iHeartRadio Canada’s launch in 2016, with the streaming app growing to include more than 360 licensed Canadian radio stations across 170 markets.

As part of the partnership extension, Bell Media will represent iHeartRadio’s extensive podcast portfolio in Canada to advertisers.

“The creation of iHeartRadio Canada has been instrumental in evolving the digital audio landscape in Canada, greatly expanding the choice of incredible content available to listeners,” said Dave Daigle, VP, Local TV, Radio, and Bell Media Studios. “The renewal of this successful partnership ensures iHeartRadio Canada continues to deliver exceptional content and innovative listening experiences to our audiences, further solidifying our position as a leader in the Canadian media industry.” 

“This renewed agreement with Bell Media reflects our shared commitment to delivering the best in audio entertainment to Canadian listeners and advertisers,” added Michael Biondo, President of Business Development & Strategic Partnerships, iHeartMedia. “In the years to come, we’ll continue expanding iHeartRadio Canada with innovative features, exclusive content, and unique opportunities for brands to connect and engage with audiences across the country.” 

Bell says the extended partnership also means continued support for iHeartRadio-branded live music and entertainment events in Canada.

The app has also rolled out a slate of enhanced features as of this week, including: Presets, inspired by the car radio dashboard, allow listeners to save up to 15 of their favourite radio stations, playlists, podcasts, and artist radio stations; Scan Button, a  new way for listeners to discover new stations, by scanning and sampling radio stations, or filtering by city or genre; Live Radio Dial, enabling listeners to explore the best live stations across the country; What’s Trending Rankers, a discovery feature that allows listeners to see what’s trending in the current moment across Top Podcasts, Top Playlists, and Top Artist Radio stations; and Lyrics, offering lyrics for the song currently playing on live radio, as well as for tracks on artist radio stations and playlists. 

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The move allows customers to access the streaming services directly through its interface or via voice remote. They join existing apps on the platform like Prime Video, Netflix, tubi, BritBox, Plex, and others.

“We’re committed to delivering the best entertainment experience, including access to content that Canadians are looking for,” said Bret Leech, President, Residential, Rogers, in an announcement. “The addition of these Canadian and global streaming services will help Rogers Xfinity customers connect to the content they’re looking for on our world-class platform.”

The additions of CBC Gem and ICI TOU.TV gives Rogers Xfinity subscribers access to more than 6,500 hours of free, live and on-demand programming on CBC Gem, and more than 12,000 hours of programming, including nearly 2,000 hours of youth content, on ICI TOU.TV and ICI TOU.TV EXTRA.

“As Canadians increasingly turn to streaming and connected TV platforms, our new partnership with Rogers invites millions of viewers across the country to discover CBC’s award-winning programming,” said Barbara Williams, Executive Vice-President, CBC. “With the launch of CBC Gem on Rogers Xfinity, we will be able to better serve audiences in Canada with the news and entertainment they want, however and wherever they want it.”

“Bringing ICI TOU.TV to Rogers Xfinity offers new possibilities for Francophones across the country to access a wide variety of French-language content from Radio-Canada and its partners,” added Dany Meloul, Executive Vice-President, Radio-Canada. “This aligns perfectly with our mandate to promote our language and culture and to offer Canadians a true alternative in their own language.”

Among CBC Gem’s offerings are series like North of North, Saint-Pierre, Murdoch Mysteries, Heartland, and This Hour Has 22 Minutes, in addition 15 CBC News live streaming channels.

ICI TOU.TV offers entertainment and news in French from Radio-Canada with ICI TOU.TV EXTRA subscribers granted ad-free access to partner content from TFO, Télé-Québec, France.tv, RTBF, and Canal+ Grand Écran,

DAZN Canada is home to NFL Game Pass where fans can watch every NFL game including RedZone, as well as the exclusive home to LIV Golf, UEFA Champions League, UEFA Europa League, Bundesliga, and global boxing matchups.

Paramount+ series include Dexter: Resurrection, NCIS: Tony & Ziva, Landman, Tulsa King, Yellowstone, as well as South Park and the Star Trek franchise.

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AWSN’s dedicated Pluto TV channel will feature over 2,500 hours of live women’s sports annually, including games from the Athletes Unlimited Softball League; FIBA 3×3; FIBA 3XBA (a 3×3 basketball series featuring standout WNBA and NCAA talent); WNBL Basketball; H1 Field Hockey; WFA Tackle Football; ECC-W, Women’s European Cricket Championship; DGPT Pro Disc Golf Tour; WFTDA-sanctioned Roller Derby; and Women’s Football Weekly, featuring the latest highlights from Serie A Italy, Bundesliga, Division I Féminine (French Premier League); and the Barclays Women’s Championship.

Co-founded by Whoopi Goldberg and L.A.-headquartered sports and entertainment provider Jungo TV, AWSN was created to provide a platform for women athletes with a goal to turn visibility into opportunity.

“I’m excited to see AWSN grow and reach audiences across the U.S. and new global markets through Pluto TV,” said Goldberg in an announcement. “For far too long, incredible women athletes have been competing at the highest levels without the recognition they deserve. AWSN is here to change that. It’s not just a network—it’s a platform that turns visibility into opportunity, where ambition and performance take centre stage, and where young girls and women can see themselves reflected in the power and potential of elite competition.”

“This is a new era for women’s sports, and the appetite for this content is increasing across the globe,” added Katrina Kowalski, Senior Vice President, International Content Strategy & Acquisitions at Pluto TV. “Sharing the mission to spotlight and uplift these incredible women’s sport and the extraordinary athletes who compete in multiple leagues with AWSN is a testament to our commitment to delivering compelling, diverse content that feeds fandom and gives space to all sports. With AWSN, we’re empowering our viewers to witness the talent, intensity, and passion of women’s sports like never before.”

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